A new partnership between Airstream and Pottery Barn brings together 160 years of design and engineering experience. The Airstream Pottery Barn Special Edition Travel Trailer is 28 feet of silver bullet travel accommodations mixed with the rustic modernity the home goods retailer has made their signature.
According to the RV Industry Association, Americans’ appetite for travel freedom has never been stronger. More RVs are making their way to dealerships than ever before with 2021’s first quarter shipments totaling a record-breaking148,507 units.
Travel trailers are by far the most popular form of RV sold today. Of the units shipped in Q1, 104,494 of them were travel trailers with an additional 26,686 being fifth wheel units.
Airstream rarely partners with other companies, saving those rare occasions for brands that push forward the design and appeal story of its products. Pottery Barn fit the bill, bringing the company’s signature design aesthetic to the living space with hard materials, fabrics, and furniture straight out of their playbook.
“It’s a match that makes sense in many ways,” said Airstream president and CEO Bob Wheeler. “Pottery Barn has this kind of magical ability to shape a space. You see it in their home interiors, where there’s a comfortable, functional beauty to even the smallest spaces. They understand how your home is this canvas where real life happens, and we love how they applied that to the Airstream lifestyle.”
The style was translated into an exterior and interior that allows owners to take a piece of home with them on the road. Aesthetics of both follow the Pottery Barn guidance of being easy to live with, having high-quality performance and delivering a carefree attitude, including the residential-grade flooring. To that end, much of the travel trailer’s design inspiration comes from the roadways and towns around California’s Pacifica Coast Highway.
The centerpiece of the interior is the custom-made, ultra-soft seating and sofa, inspired by the company’s Big Sur Collection, that includes a hidden airline-style table in the arm. Pottery Barn has added a solid oak dinette table that is topped with durable veneer to the interior mix, which also includes a matte-black pull-down kitchen faucet, stainless-steel flat apron sink and a solid walnut cutting board sink cover. Matte black wall sconces match the kitchen faucet.
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Road trip necessities, like space-saving storage also gets the Pottery Barn touch. Custom under-bed solutions are paired with overhead lockers that feature headboard paneling inspired by Pottery Barn’s Aubrey furniture collection. It sleeps five.
The Airstream’s exterior features an outdoor hanging table that attaches to the body. An exterior awning kit is standard, as is an accessory kit complete with 16-piece Mason stoneware dinnerware set, armchair set and doormat. This new take is based on the Airstream Globetrotter model.
Buyers can choose between twin or queen bed options for their model. The trailer sleeps up to five on Pottery Barn Belgian flax linen bedding.
The trailer is compatible with Airstream’s latest smart home technology, which is built for cloud-based connectivity to numerous systems within the trailer to allow owners to view tank levels, climate controls and more via the Airstream Connected app. Wi-Fi is also available for the trailer.
The special edition model will arrive at dealerships later this summer. Airstream has priced the Pottery Barn Special Edition Travel Trailer to start at $145,500.